Our programs are designed for ambitious dads who feel stuck in the daily grind and crave a transformative challenge. Whether you're just starting out and have never worked out before, or you're already active and looking to step it up, we meet you where you are to build discipline, resilience, and an epic mindset.

A misogi is a life-altering challenge that pushes you beyond your limits and redefines your identity. Our approach teaches you to set, plan, and conquer your personal misogi—igniting growth in every aspect of your life.  Read below for more details.

Not at all. Whether you're starting your fitness journey or already active, our programs are tailored to your current level. We adjust the training and nutrition plans to ensure you progress safely and effectively while balancing your busy dad life.

Our self-paced course allows you to progress at your own speed, fitting easily into your schedule. For coaching, sessions are scheduled at times that work for you, so you can achieve lasting change without overwhelming your daily responsibilities. In terms of the fitness component, that depends completely on your current fitness level and what you want to conquer. Most will train 3-5x/wk.

No, we welcome anyone to participate, especially in the E-Course.  Our specialty however for 1:1 coaching is working with dads.

That's the beautiful thing about Misogi's ... they can be anything.

They can be an organized race - like a 5k, half marathon, or marathon.  Or they can be completely made up, like carrying a sandbag a certain distance or time.  We specialize in physical misogi's, however, there are mental ones such as learning a new language, or doing a 4 day fast. 

No!  By definition, a Misogi should be so hard, that there is no guarantee of finishing or completion.

The goal of the e-course and coaching is to make you as best prepared as possible.

This is entirely up to you and your misogi.  I can program workouts for you based on what gear you have or what gym you go to, or if you already have a program you enjoy, I will hold you accountable to it as a part of your misogi coaching.

Our programs focus on building the mindset, fitness, and nutrition you need to conquer your epic challenge—whether that's climbing a mountain or running a race or anything else. While we'll get you in peak physical and mental shape, we don't offer specialized technical training (like mountaineering techniques). For technical skills, we recommend partnering with experts in that field.

Our programs are designed for dads of all ages. Age is just a number—if you're ready to reclaim your drive and embrace epic challenges, you're in the right place, whether you're in your 20s, 30s, 40s, 50s, 60s, 70s or beyond.